Solution
We developed and executed a dynamic content strategy, producing over 30 bespoke TikTok assets that leveraged a rich mix of trailer footage, TV spots, featurettes, behind-the-scenes moments, and legacy content from the franchise’s first six films. Our approach spotlighted high-octane stunt montages, iconic dialogue, and character-driven supercuts to captivate both longtime fans and new audiences. Additionally, we provided real-time event coverage from the red carpet premiere in Rome, crafting a same-day creative piece that brought the excitement directly to the platform’s global community.
